Made with Løv

Beautiful wedding dress with detachable sleeves and sparkle tulle from Julie Vino.

I have always loved wedding dresses. I still remember one of my many Barbie dolls from when I was about six. She had a short wedding dress, presumably to wear to her reception, but also came with a removable overskirt and detachable sleeves. I would spend hours creating different wedding scenes with her different outfits. Fast forward almost 30 years and I get to have life sized version of that in our boutique! We have removable overskirts and sleeves are so popular right now.

One of the things I am really proud of is the ability to customize our wedding dresses so much. Typically, a dress will come in one cut and then maybe come in 2-3 colors. This is because they are mass produced in factories and they don’t have the time or resources to customize. These companies want to get as many wedding dresses out as they can.

However, we carefully selected designers who still have the heart for fashion, wedding dresses and the process. They have their own makers in house creating the dresses to their clients’ needs. I texted Stacey from La Curve and asked if she could put the lace top of one wedding dress with the flowy skirt of another wedding dress and add drapy sleeves, and she said yes! I emailed Mozey (Who has an 8 hour time difference in Tel Aviv) if he could line a skirt, close up the V in the front and extend the lining from side seam to side seam instead of a V shape. He replied to me in the middle of his night to say absolutely.

We are creating international relationships to create dream dresses for women. I still get to play dress up, except now I am helping women find the dress they will wear for one of the most memorable days of their lives.